Consignors do not know what reserve means. New bidders do not know that the buyer premium adds 25% to their winning bid. Both sides see your terms-of-sale PDF, scroll halfway, and bounce. The questions are not complicated, but they need a real answer fast and a generic chatbot trained on the open web will confidently invent percentages that are not yours.

SleekAI hooks into the auction data you already maintain in WordPress. Lots live as a custom post type with postmeta fields like lot_number, estimate_low, estimate_high, reserve, category, and provenance. Consignment terms live as static pages or as another post type with seller_commission, insurance_fee, and photography_fee meta. Buyer premium tiers and the next sale date live in your settings. SleekAI's data mapper loads the right numbers per question, so a consignor asking about Asian art commissions hears your published 18% for fine art, not a guessed figure.

The conversations have two distinct audiences. Consignors care about reserve mechanics, what happens if a lot doesn't sell, and when the check arrives. Bidders care about absentee and phone bidding, shipping for that 60-pound Tiffany lamp, and what their max bid actually costs them after premium and sales tax. One chatbot, with multibot scoped to /consign and /bid pages, handles both audiences in their own language without leaking jargon between them.

Auction language is industry shorthand that confuses outsiders. Reserve. Hammer price.

Buyer premium. Absentee. Pass.

Buy-in. The terms hide real money. A new bidder who does not know about a 25 percent premium might bid $4,000 thinking that is the total, then learn at checkout it is $5,000 plus tax.

They feel tricked and they do not bid again. A consignor who does not understand the 5 percent buy-in fee on unsold lots feels punished for trusting your estimate. They take their next collection to a competitor.

The terms PDF was supposed to prevent these moments and it never does because no one reads it. A chatbot does. It answers the exact question in the exact moment, with your real numbers, in the customer's language.

New bidders place absentee bids with full knowledge of their max total. Consignors arrive at the contract signing already calibrated on commission, photography fee, and what happens if a piece passes. Sale-day surprises drop.

Repeat business climbs. The specialists on your team spend their phone time on high-value consignments and not on explaining for the fortieth time what hammer price means.