Custom framing shops live on Facebook for local discovery. A retired collector in town searches for conservation framing and lands on the shop page, and the cover image is what decides whether they pick up the phone. SleekPixel reads each WordPress job post (or a custom frame_job post type) and renders a Facebook cover that already shows the project title, the frame style from _frame_style, the mat spec from _mat, and the build weeks from _build_weeks.

The template lives once in your WordPress admin. Every job inherits its accent color from a frame style term, its mark from the job number stored in _job, and its brand line from your shop settings. When you mark a job as featured, the image regenerates with the new badge text and your Facebook cover rotates automatically through a curated set of recent projects. No designer in the loop, no rebuilding the layout for every conservation piece or gift frame.

SleekPixel ships PNG and JPG at 1640x859 for Facebook cover plus 1200x630 for OG and 1080x1080 for Instagram. The same project card becomes a sized variant for every channel, so a shop with 60 featured jobs has 180 ready-to-post images the moment the posts go live.

Custom framing shops still get found on Facebook. A retired collector in town searches for conservation framing and lands on the shop page, and the cover image is what decides whether they pick up the phone or close the tab. Hand-building those covers in Canva every time the featured project changes is what burns out the small framing shop, because conservation work is already a deep technical task and the visual marketing competes with the bench time at the cutter.

SleekPixel turns the WordPress job log into the single source of truth and renders all the social sizes from the same template, so the marketing happens as a side effect of documenting the build. Frame styles stay accurate because they pull from the same taxonomy that drives the order. Mat specs stay accurate because they pull from the same field that drives the cut list.

Featured status flips on automatically when the shop owner stars a job. The shop gets to look like a brand with a full-time designer while still being two people behind the counter, and the cover rotation stays fresh without any extra hours spent in design tools.