SleekRank for level designer directories
Level designer directories built from an IGDA roster of about 800 specialists. Map genres like FPS, RPG, and platformer to H1, engines like Unreal and Unity to badges, and shipped levels to list blocks at /level-designer-directory/{slug}/ on a single base template.
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Level design hiring slices by genre and engine
Level design is one of the smaller game-dev specialties, but the rankable surface is still wide enough that a flat archive page wastes the opportunity. An Unreal FPS designer who blocks out corridor combat shares almost nothing with a Unity 2D platformer designer hand-placing collectibles or with a sandbox RPG designer authoring quest geometry. Studios search and hire those roles independently. SleekRank reads an IGDA roster CSV or a Google Sheet your design lead curates, and emits one indexable WordPress page per row.
The slug column drives the URL. Mappings push the genre and engine into the H1, the shipped titles into a list block rendered from a JSON column, and the seniority into a badge stack. A roster of 800 specialists sliced by genre x engine produces around 80 to 120 long-tail URLs, each capturing intent that an archive page filtered by query string cannot match.
The data layer stays where the design org already keeps it. Add a senior Unreal sandbox designer after an open req closes, the page goes live on the next cache refresh. Mark a credit confidential and the field renders empty without breaking layout. The XML sitemap auto-includes every produced URL, the base template page is excluded automatically, and rendering happens inside your existing WordPress theme rather than a separate static build pipeline.
Workflow
From IGDA roster export to ranked level designer pages
Design the base directory page
Connect the IGDA roster
Wire genre and engine mappings
Publish, flush, and watch sitemap inclusion
Data in, pages out
From IGDA roster row to genre directory page
| slug | genre | engine | designer_count | shipped_title |
|---|---|---|---|---|
| unreal-fps-mid-senior | FPS | Unreal | 112 | Destiny 2 |
| unity-2d-platformer | 2D Platformer | Unity | 87 | Celeste |
| unreal-open-world-rpg | Open-World RPG | Unreal | 54 | Hogwarts Legacy |
| unity-roguelike | Roguelike | Unity | 41 | Hades |
| unreal-stealth-action | Stealth Action | Unreal | 33 | Hitman 3 |
/level-designer-directory/{slug}/
- /level-designer-directory/unreal-fps-mid-senior/
- /level-designer-directory/unity-2d-platformer/
- /level-designer-directory/unreal-open-world-rpg/
- /level-designer-directory/unity-roguelike/
- /level-designer-directory/unreal-stealth-action/
Comparison
Static IGDA roster page vs SleekRank for level designers
Static IGDA roster page
- Single page mixes Unreal FPS designers with Unity 2D platformer specialists
- Filtering happens in client-side JavaScript that Google indexes inconsistently
- Engine and genre tags drift between profiles because there is no shared schema
- Shipped-level credits live in body copy and break formatting on each update
- No per-genre schema, so rich results for hiring queries never appear
- Studio recruiters bounce because the page mixes mobile and AAA specialists
SleekRank
- One base page in WordPress, around 100 genre and engine pages generated from data
- IGDA roster CSV, design-org Google Sheet, Notion, or REST endpoint as the source
-
Edit the
shipped_titlecolumn on a row, the page refreshes on the next cache - Mappings handle H1, engine and genre badges, shipped-level list, and og:image
-
XML sitemap auto-generated for every
/level-designer-directory/{slug}/URL - WordPress-native rendering, so your theme, plugins, and tracking stay intact
Features
What SleekRank gives you for Level designers
Join roster with credits
Pair the IGDA level designer roster with a sheet of game credits. SleekRank joins the rows by designer_id at render time, so the directory shows up-to-date credits without re-importing the roster after every shipped DLC or major release.
Four mapping types
Replace by tag for H1 and title, by CSS selector for engine and seniority badges, by list iteration for shipped-level cards, or by meta tag for description and og:image. Each cell in the roster maps to exactly one rendered element.
Cache aligned to launch cycles
Set cache duration per source. Hourly during a Steam Next Fest week when level designers ship demos, daily once the slate quiets down. Clear the cache from admin or WP-CLI on a major launch. Pages render from cache, not a static build.
Use cases
Where SleekRank fits level designer directory work
Studio scouting rosters
AAA studios maintain scouting sheets of preferred level designers by engine and genre. SleekRank produces a per-slice URL behind a private gate so internal recruiters can share a ranked page in two clicks during open-req cycles.
Mentor program directories
Game design programs publish mentor rosters by discipline. SleekRank turns the mentor sheet into one URL per genre and engine combination, with bios and shipped-level lists driven directly from the source row.
Community chapter rosters
IGDA chapters publish per-discipline member lists. SleekRank generates per-genre and per-engine pages from a single roster, capturing hiring intent that a flat membership list cannot capture or rank for.
The bigger picture
Why level designer directories rank when sliced by genre and engine
Level design hiring queries are genre-first and engine-second. A studio recruiter searching senior unreal fps level designer available wants a URL that answers the exact question, with named shipped levels, engine version detail, and a public contact path in two clicks. A 2D platformer search has a completely different short list, even though both queries describe a level designer.
Google ranks pages, not parameters, and game-dev hiring queries are bottom-of-funnel. The recruiter is comparing three or four candidates before reaching out, which means duplicate boilerplate gets bounced and unique data wins. The slices that rank carry specifics: engine versions, named shipped levels, designer counts, primary genres.
Maintaining that uniqueness across 100 slices by hand is tedious. Maintaining it across 100 rows in a curated sheet is the work of an afternoon. SleekRank turns the operations sheet into the SEO surface and collapses the gap between the design org that knows the people and the marketing team that owns the URLs.
Questions
Common questions about SleekRank for Level designers
No. The plugin pays for itself once you cross around 30 generated URLs because that is roughly where manual page maintenance becomes a chore. An 800-member roster sliced by genre x engine produces 80 to 120 URLs, and each one stays accurate through a single sheet edit rather than 100 manual revisions.
 Store shipped levels as a JSON array on each row, or join a separate credits sheet by designer_id. A list mapping iterates the array and renders one card per credit. Update the JSON column after a launch and every relevant directory URL reflects it on the next cache refresh.
 Use a public flag on each credit. A list mapping reads only public credits, so confidential work never reaches the rendered page. The designer profile can still display total shipped count without naming specific titles, by referencing a separate aggregate column rather than the title-level array.
 Yes. Add a seniority column to the source sheet and define a second page group with a URL pattern like /level-designer-directory/senior/{slug}/ and a source-level filter for seniority equals senior. Both groups read the same roster CSV without duplicating data, and the sitemap shows each URL once.
 Yes. Use a locale column in the source sheet or duplicate the base template page per language tree using Polylang or WPML. Mappings reference locale-aware columns, and SleekRank renders the right text and meta tags per locale. Hreflang tags can be wired through meta mappings if you serve more than two languages.
 Make the data carry the difference. Designer counts, named shipped levels, engine versions, and seniority breakdowns all vary by genre x engine slice. Avoid copy-paste paragraphs that swap only the genre name. Google detects that pattern, while rich per-row data with concrete numbers and named credits passes review reliably.
 Per-page og:image mappings produce a fresh image URL per slice, and meta mappings can also rebuild og:title and og:description per row. LinkedIn and Twitter previews recheck periodically, so updates propagate within hours. SleekRank itself does not call refresh endpoints, but the social platforms re-scrape on schedule.
 SleekRank invalidates cache on a configurable interval rather than on push, but you can trigger a cache flush from WP-CLI or via a webhook plugin like WP Webhooks. Many teams pair SleekRank with a Google Sheets onEdit script that pings the WordPress site after each row change to clear the source cache.
 Pricing
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