✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount
✨ New Plugin Alert ✨ SleekRank is now available with €50 launch discount

Build an NDC drug product site with SleekRank

Point SleekRank at the FDA NDC Directory and it renders a dedicated page for every drug product code. The pattern /ndc/{slug}/ stays consistent across 200,000 entries, with proprietary name, dose form, route, and labeler pulled from the same row.

€50 off for the first 100 lifetime licenses!

SleekRank for NDC code pages

From a 200,000-row FDA NDC Directory to 200,000 indexed product pages

Most NDC references on the web live inside the FDA portal or DailyMed search, which means search engines see only a handful of URLs instead of 200,000 distinct drug products. SleekRank flips that. Drop a dataset with columns like ndc, proprietaryName, nonProprietaryName, doseForm, and labeler into the data source field, set the URL pattern to /ndc/{slug}/, and every row becomes its own indexable page.

The base page (a normal WordPress page you build once with Timber and Twig) holds the layout. SleekRank replaces tagged regions like #sr-product, #sr-dose-form, and #sr-labeler with values from the matching row. Drop in the next FDA NDC Directory update, clear the items cache, and every new product goes live without touching the template.

Because each NDC is its own URL with its own title, meta description, and FAQ schema, you can target queries like "NDC 0093-1077" or "who manufactures metformin 500 mg" directly. The dose-form field powers an automatic related-products cluster so a visitor reading a tablet sees other strengths and labelers without you wiring those links by hand.

Workflow

From FDA NDC Directory to live product pages

1

Build the base page in WordPress

Create a normal page with the layout you want every drug product to use. Mark replacement zones with IDs like sr-product, sr-dose-form, and sr-labeler. This page never gets indexed on its own, it just acts as the template every NDC inherits from at render time.
2

Point the page group at your directory

In the SleekRank page-group JSON, set urlPattern to /ndc/{slug}/, basePageId to your template, and add a json_file or csv data source pointing at the FDA export. Each row becomes one URL. Mappings tie fields like ndc and labeler to selectors and meta tags.
3

Map fields to selectors and tags

Wire the ndc field to the H1, the proprietaryName field to the sr-product selector, the labeler column to a sidebar block, and the seoTitle column to the title tag. SleekRank applies every replacement at render time using the row that matches the requested NDC code.
4

Flush rewrites and clear the cache

Run wp rewrite flush so the new URL pattern resolves, then clear the items cache table so resolved rows refresh from the updated FDA export. From that point on, edits to the source file or to the base template propagate to every product page on the next request.

Data in, pages out

Sample rows from the FDA NDC Directory

Each row produces one URL. Columns map to template regions so adding a drug product means adding a row, not editing HTML or rebuilding the site.
Data source: FDA NDC Directory export
slug ndc proprietaryName doseForm labeler
0093-1077 0093-1077 Metformin Hydrochloride Tablet Teva Pharmaceuticals USA
0378-0212 0378-0212 Lisinopril Tablet Mylan Pharmaceuticals
0781-1506 0781-1506 Amoxicillin Capsule Sandoz Inc
68180-0518 68180-0518 Atorvastatin Calcium Tablet Lupin Pharmaceuticals
55111-0118 55111-0118 Albuterol Sulfate Solution Dr. Reddy's Laboratories
URL pattern: /ndc/{slug}/
Generated pages
  • /ndc/0093-1077/
  • /ndc/0378-0212/
  • /ndc/0781-1506/
  • /ndc/68180-0518/
  • /ndc/55111-0118/

Comparison

FDA NDC Directory portal vs SleekRank pages

FDA portal search box

  • One portal URL has to rank for hundreds of thousands of distinct NDC queries.
  • Portal search results render with JavaScript, so deep products get zero impressions.
  • Adding a new directory release means re-importing into a portal database.
  • FAQ schema and labeler links can only be added once across the portal site.
  • Meta titles and descriptions cannot be tailored to individual NDC codes.
  • Internal linking between strengths and labelers has to be wired by hand each release.

SleekRank

  • One indexable URL per NDC with its own title, meta, and FAQ schema.
  • Add a row, clear the items cache, watch a new NDC appear at /ndc/{slug}/.
  • Dose-form field drives an automatic related-products cluster across 200,000 entries.
  • Labeler column renders inline so each page reads like a pharmacy desk card.
  • Search filters across ndc, proprietaryName, and labeler work on every page.
  • Template change updates 200,000 pages at once without touching the FDA file.

Features

What SleekRank gives you for NDC code pages

Per-NDC canonical URLs

Every FDA NDC code gets its own URL, title tag, meta description, and FAQ schema block. That gives each drug product a real shot at ranking for its specific NDC and proprietary name, instead of forcing one portal URL to compete for hundreds of thousands of long-tail pharmacy intents.

Dose-form related cluster

Each row carries a dose form like Tablet, Capsule, or Solution. SleekRank reads that field and surfaces up to six related products at the bottom of every page, deterministically sorted so the cluster stays stable per URL but varies across the site, mirroring how pharmacies group SKUs.

FDA directory refresh

The FDA updates the NDC Directory frequently as labelers register and discontinue products. Drop the updated export, clear the items cache, and the next request re-imports each row. Discontinued NDCs move to historical pages, new products appear immediately, template untouched.

Use cases

Where an NDC drug product site fits best

Pharmacy education and lookups

Pharmacy schools and reference brands turn the FDA directory into hundreds of thousands of NDC URLs that students and patients Google for drug lookups. Each product page captures the exact code query that a portal home page would never reach.

Pharmacy software vendors

Pharmacy management platforms attach an NDC subtree to their marketing site so every product code becomes an entry point. The page funnels readers toward the dispensing workflow inside the product without paid acquisition spend.

Healthcare data publishers

Data publishers run NDC, RxNorm, and DailyMed subtrees side by side so each drug identifier gets its own cluster, all driven from one shared dataset with dose-form-based routing and shared editorial controls.

The bigger picture

Why per-NDC URLs win the long tail of drug product search

Drug product search is dominated by long-tail NDC and brand queries. Someone looking up NDC 0093-1077 is not going to navigate the FDA portal, they will click the first result that answers the question on its own page. A portal search box forces a handful of URLs to compete for hundreds of thousands of those queries, and search engines respond by ranking them for almost none of the precise product searches that patients and pharmacists actually run.

Per-NDC URLs flip that. Each page gets its own title, meta description, structured data, and internal link cluster, all reinforcing one intent. The data side matters just as much.

A drug catalog that lives in a portal database is hard to refresh on the FDA cadence, hard to audit against the upstream file, and hard to extend to RxNorm or DailyMed. A catalog that lives in a release file checked into source control is easy to diff, easy to review, and easy to expand. SleekRank exists to make that loop boring.

The base page renders normal WordPress HTML, the data file stays in source control, and the items cache keeps response times flat as the corpus grows from one labeler to the full 200,000 products.

Questions

Common questions about SleekRank for NDC code pages

Most teams pull the directory directly from the FDA, which publishes the NDC Directory as a free download. SleekRank accepts CSV, JSON, REST endpoints, and WordPress custom post types as data sources, so the same template can swap from the FDA export in week one to a vendor-curated dataset in month six without rebuilding any URLs.

 

Production sites run the full 200,000-product NDC Directory comfortably with object caching enabled. The items table caches each resolved row, so request-time work is a single indexed lookup plus the normal Timber render. Larger setups combining NDC with RxNorm add CDN edge caching layered on top of the same table.

 

The FDA publishes the NDC Directory as a public dataset under standard government open-data terms. SleekRank is the rendering layer, not the license. Teams pull the export from the FDA site, point SleekRank at the file, and include the standard FDA attribution on each generated drug product page.

 

Yes. SleekRank maps any data field to the document title, meta description, OG image suffix, and canonical URL. So the ndc drives the H1, a seoTitle column drives the title tag, and a metaDescription column drives the snippet that appears in search results for that specific drug product.

 

The dose-form field on each row powers an automatic related cluster of up to six adjacent products. The order is deterministic per page (it uses an md5 of the slug pair) so search engines see a stable graph of internal links while readers see a natural variation between strengths and labelers for the same active ingredient.

 

After the next cache clear, the discontinued row resolves to a historical view if you keep it in the dataset, or returns 404 if you remove it. Most teams keep discontinued rows with a status flag and a redirect to a current equivalent, so legacy backlinks always land on a sensible alternative in search results.

 

Yes. The base template includes a FAQ accordion that emits FAQPage JSON-LD, so each drug product page ships with structured data Google can use for rich results. The questions can either be authored per row or generated from a shared template like 'Who makes NDC {ndc}?' so every page ships with answerable FAQs.

 

Yes. Each drug dataset becomes its own page group with its own URL pattern like /ndc/{slug}/, /rxnorm/{slug}/, and /dailymed/{slug}/. They share the base template and the items cache table, so one site can host the full medication crosswalk without splitting code across plugins or repos.

 

Pricing

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further 30% launch-discount applied during checkout for existing customers.

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  • 1 year of updates
  • 1 year of support

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  • Unlimited websites
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The Bundle (unlimited sites)

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Elevate your WordPress site with our exclusive plugin bundle that includes all of our premium plugins in one package. Enjoy lifetime updates and lifetime support. Save significantly compared to buying plugins individually.

What’s included

  • SleekAI

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  • SleekMotion

  • SleekPixel

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  • SleekView