Add seasonal or grant fields to the row (grant_active boolean, grant_end_date, grant_description) and render a banner via a selector mapping when grant_active is true. When the grant ends, flipping the boolean removes the banner from the next cache refresh.

Yes. Add a service_area column with the counties or zip codes a clinic serves and render it in the eligibility section. Some clinics are open to all, others are restricted to county residents; the row drives the visible policy so callers don't waste time on a clinic that won't take them.

TNR-only clinics use a different pricing and intake model. Add a clinic_type field (full-service, TNR-only, mixed) and render type-specific sections via conditional templating: TNR drop-off windows and colony caretaker enrollment for TNR clinics, owned-pet pricing tables for full-service ones.

Add a voucher_url and voucher_program_name on the row for clinics that accept county vouchers. Render a voucher-accepted chip and a link to the voucher application. For coalition pages, also build a parallel page group at /spay-neuter-vouchers/{slug}/ keyed by jurisdiction.

Yes. Place JSON-LD on the base page with VeterinaryCare or MedicalClinic markup and use mappings to inject name, address, telephone, openingHoursSpecification, and medicalSpecialty per row. AI summarizers benefit from the structured markup, and rich results sometimes surface hours and address directly.

If a clinic uses different booking flows for dog versus cat surgeries or for TNR versus owned pets, store multiple booking URL columns and render them as separate CTAs in the pricing rows. Most clinics use one URL, but the data shape supports both.

Add a vaccine_addons array column with items like rabies, FVRCP, DAPP, microchip, plus prices, and render via a list mapping under the surgery pricing. Many owners come in for surgery and also need vaccines, so listing add-ons keeps the total cost transparent.

Add a status field (open, waitlist, closed-temporarily) and an optional wait_weeks field, then render a status banner and an honest wait estimate. Hiding a long waitlist is worse than showing it, because owners can plan or pick a different clinic that has earlier availability.