SleekView for Fathom Analytics: pageview & referrer tables
Fathom is a cookieless, GDPR-compliant analytics service that the WordPress plugin connects via API key. SleekView reads the same Fathom API directly and turns the results into a customizable view with sorting and filters per page, country, and device.
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Fathom's data, organized around the content it describes
Fathom Analytics is a hosted, privacy-first analytics service that ships a tiny script and stores aggregated metrics, never personal data. The WordPress plugin embeds the Fathom dashboard inside WP Admin and configures the tracking script. The dashboard answers the most common questions per site, but it remains the same single view, organized around Fathom's own categories rather than around the WordPress content the data describes.
SleekView calls the Fathom API directly using the same API token the plugin uses. One row per top page can show visitors, pageviews, average duration, top source, and top country. Sort by visitors to find the pages currently driving traffic, filter to a single country to spot regional changes, or group rows by author or category by joining the API response to WordPress posts.
Because Fathom's API enforces the same privacy guarantees as the dashboard, SleekView inherits them automatically. The API token is configured once, responses are cached locally on a schedule you control, and Fathom's GDPR-compliant tracking script keeps running on the front end without any change. EU-based teams who picked Fathom for the privacy posture get the query layer that posture deserves.
Workflow
From Fathom API responses to flexible analytics views
Connect the Fathom API
Pick the metrics
Filter and group
Share with editors
Sample columns
A typical Fathom top pages view
Fathom API responses cached locally and posts/postmeta
| Page | Visitors | Pageviews | Avg duration | Top source | Top country |
|---|---|---|---|---|---|
| /pricing/ | 7,402 | 9,210 | 02:14 | google.com | US |
| /blog/launch/ | 3,012 | 4,402 | 01:08 | twitter.com | DE |
| /old-promo/ | 29 | 34 | 00:09 | newsletter | FR |
| /docs/getting-started/ | 4,210 | 5,810 | 03:42 | duckduckgo.com | GB |
Comparison
Default Fathom plugin vs SleekView
Default Fathom
- The plugin embeds Fathom's own dashboard inside WP Admin
- No grouping by author or category inside the embedded view
- Filter combinations are tied to the Fathom UI
- Hard to share a custom column set with non-admin roles
- No CSV export of a saved filtered view from inside WP Admin
SleekView
- One sortable table joining pages, visitors, and sources
- Filter by date range, country, device, and source together
- Group rows by author, category, or post type
- Show event counts inline when goals are configured
- Save and share read-only views with editors or clients
Features
What SleekView gives you for Fathom Analytics
GDPR-compliant by default
Fathom is built around no cookies and no personal data. SleekView only reads the same aggregated API the dashboard uses, so the privacy posture you picked Fathom for stays unchanged.
Multi-dimensional filtering
Stack country, device, source, and date filters in one panel. Get the exact slice without saving a separate Fathom filter for every combination of dimensions.
Group by author or category
Join API rows to WordPress posts to roll visitors up by author, category, or post type. Brief writers and editors with one screen instead of an iframe.
Audience
Who uses SleekView for Fathom
EU-based publishers
Keep the GDPR-compliant tracking Fathom is known for and gain a query layer that respects the same privacy boundary. No additional vendor evaluation needed.
Content marketers
Sort by visitors and group by category to plan the next editorial cycle. The same numbers as Fathom's dashboard, organized around the content they describe.
Agencies
Deliver a clean monthly client report without an iframe embed. A saved view exports cleanly to CSV with the columns and filters configured.
The bigger picture
Why privacy-first analytics still needs a real query surface
Teams pick Fathom for the same reason they pick Plausible: privacy is a product requirement, not a checkbox. Fathom never sets cookies, never stores personal data, and never sells anything to anyone. The dashboard reflects that ethos with a clean, focused UI built around the questions most site owners ask.
The trade-off is that the dashboard is the entire query interface. There is no exploration view, no saved column sets with role-scoped access, no inline grouping by author or category, no way to combine sessions for a single category with the engagement durations of the posts inside it. For a content team that picked Fathom precisely to avoid sending data to GA4, the answer cannot be 'export to CSV and pivot in a spreadsheet,' because that is the friction they were trying to remove.
SleekView reads the Fathom API directly, inherits the same privacy guarantees automatically, and adds the query surface a serious analytics workflow needs without ever leaving the privacy boundary Fathom provides. The privacy posture stays exactly where it was; what changes is that the data finally lines up with the content.
Questions
Common questions about SleekView for Fathom Analytics
Yes. SleekView reads the Fathom API, which requires a Fathom account and an API token for your site. The Fathom Analytics WordPress plugin already configures those credentials when you connect a site, and SleekView reuses them. Without a Fathom account, there is no data to read.
No. The Fathom tracking script is the only thing that runs on the front end, and SleekView does not touch it. SleekView only runs in WP Admin when an authorized user opens a view, and it queries the cached Fathom API responses, so the front-end performance Fathom is known for stays exactly the same.
No. SleekView only reads from the Fathom API and never writes anything back. The tracking script continues to run exactly as the Fathom plugin configured it, so visitor counts, average durations, and source attribution stay identical to what the dashboard shows.
Yes. Fathom's API exposes events (which Fathom uses for goal tracking) as a queryable dimension. SleekView surfaces those as columns or filters once events are configured in your Fathom site. A landing page row can show visitors and signups side by side, sorted by event count.
Yes. Each subsite typically has its own Fathom site and API token, and SleekView respects that scoping. Views show only the data for the current site, which matches how the Fathom plugin itself behaves on multisite. Network admins can switch between sites and each one renders its own analytics independently.
Fathom stores aggregated metrics on its own infrastructure (EU data centers are an option). SleekView caches API responses inside WordPress on a schedule you control, but the original data lives with Fathom. No personal data is ever stored in either place because Fathom never collects it.
Yes. Any saved view exports to CSV directly from the table header. The export honors the active filters, sort order, and visible columns, which makes it useful for monthly reports, slide decks, or further analysis in a spreadsheet without leaving the WordPress admin.
The Fathom Analytics WordPress plugin embeds the Fathom dashboard inside WP Admin and installs the tracking script. SleekView complements that, it does not replace it. The plugin handles the script and embed; SleekView adds a query layer on top of the same Fathom API, with sorting, filtering, grouping, role scoping, and CSV export.
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