EWWW Image Optimizer stores its configuration in the ewww_image_optimizer_ options option family with sub-keys for the local or cloud state, the toggle flags, and the library savings counter. Per-attachment data lives in the _ewww_image_optimizer_optimization_data postmeta on each item the plugin touches, and ewwwio_images table summary powers the dashboard summary. The keys are designed for the standard options API.

Sites that run a EWWW Image Optimizer sweep publish a recap post. The post explains what the sweep covered such as bulk run, WebP-force rollout, AVIF rollout. The audience is performance-aware readers and clients reviewing the work. A generic homepage banner buries the result in a regular blog update. A state card with the local or cloud flags and the library savings number communicates the sweep in the preview itself.

SleekPixel binds to a recap post type with fields for sweep type, period, and summary. A whitelisted subset of ewww_image_optimizer_ options renders as small posture badges showing cloud on, WebP forced, level 30. The template lays out the badges on the right and the recap summary on the left. The render produces a 1200x630 PNG that surfaces the EWWW Image Optimizer rollout result.

EWWW Image Optimizer does image compression work that is invisible by default. The media library changes shape, scores improve, and clients never see the lift in the share preview because the recap looks like every other blog post on the site. Performance and SEO are disciplines that compound across a back catalog.

EWWW Image Optimizer rollouts are the visible evidence that the discipline is alive across the site. The share preview is what audiences see first when the link lands in Slack or email. A generic homepage banner collapses the rollout into a marketing update.

A state card with the local or cloud flags and the library savings number communicates the work directly and gets the right attention from performance reviewers. The compounding effect shows up over a year of recaps. Each sweep, with a consistent state card, becomes a body of operational evidence that the program is real and ongoing across the back catalog of recap posts on the site.