Giclee print labs sell on detail. A 50-print edition on Hahnemuhle Photo Rag with a 12-color pigment ink set is a very different product from a 100-print run on Canson Baryta, and clients only understand the difference when the sample card lays it out clearly. SleekPixel reads each WordPress edition post (or a custom print_edition post type) and renders an Instagram card that already shows the title, the paper stock from _paper, the ink set from _inks, and the edition size from _edition.

The template lives once in your WordPress admin. Every edition inherits its accent color from a paper category term, its mark from the edition number stored in _edition_id, and its brand line from your lab settings. When you flip an edition from sample to open, the image regenerates with the new badge text and your share buttons publish the updated card. No designer in the loop, no rebuilding the layout for every paper or ink combination.

SleekPixel ships PNG and JPG at 1080x1080 for Instagram plus 1200x630 for OG and Twitter and 1080x1920 for stories. The same sample card becomes a sized variant for every channel, so a lab with 120 logged editions has 360 ready-to-post images the moment the posts go live.

Fine art print labs sell on Instagram and direct mail. A collector scrolling a feed of recent editions decides which lab to commission based on how cleanly the sample cards lay out the paper stock and ink set, not based on which lab has the deepest catalog. Hand-building those cards in Canva for every edition is what burns out the small lab, because color-managing a 12-color proof is already a long technical task and the visual marketing competes with the press time.

SleekPixel turns the WordPress edition log into the single source of truth and renders all the social sizes from the same template, so the marketing happens as a side effect of documenting the print run. Paper stocks stay accurate because they pull from the same taxonomy that drives the invoice. Ink sets stay accurate because they pull from the same field that drives the press setup.

Sold-out status flips on automatically when the edition counter hits zero. The lab gets to look like a brand with a full-time creative director while still being two people in the print room, and the catalog image library grows with the press schedule instead of with billable design hours.