An ABA clinic admin spends roughly 30 to 45 minutes per inquiry call walking parents through the same checklist: do you take Aetna or Blue Cross Blue Shield commercial, is the BCBA in-network with Tricare, how many hours per week of direct therapy does the assessment recommend, will the RBT come to the home or only the center, and how long is the current waitlist for a child age 4 with an autism diagnosis from a developmental pediatrician.

SleekAI maps those answers to real WordPress data. Therapists live in a therapist post type with ACF fields for credentials (BCBA, BCaBA, RBT), supervision hours, and a repeater of accepted insurance plans. Authorization timelines, copay ranges, and assessment cost live in postmeta. The bot reads wp_posts and wp_postmeta at request time, so a parent at 9 pm gets the same answer the intake coordinator would give at 11 am.

Generic chatbots fail here because the questions are credential-specific and payer-specific. ChatGPT does not know that your Cigna contract excludes telehealth ABA for kids under 6, or that the Bellevue location has two open RBT slots for after-school hours. SleekAI does, because it is reading the row you just edited.

ABA providers run on referrals and word of mouth, and the bottleneck is almost always intake. A parent who calls and gets voicemail at 4:30 pm on Friday is on the phone with the next provider by Monday morning. The questions parents ask are remarkably consistent across providers and across the country.

Insurance, waitlist, hours per week, in-home versus center, BCBA versus RBT supervision ratio, assessment cost, and authorization timeline cover roughly 90 percent of the conversation. None of that requires a clinician. All of it requires data the front desk has and the chatbot can read.

SleekAI sits in front of that data and gives the same answers your intake coordinator would give, in the same warm tone, at 10 pm or 6 am. The clinic captures the lead with context, not a contact form. Parents feel heard instead of routed.

The intake coordinator returns a call on Monday with the insurance and age already pre-screened, the service location confirmed, and the family's actual concern noted. Conversion rates on warm intake leads typically run 3 to 4 times higher than cold form fills, and the time per closed case drops from 45 minutes of phone tag to a single 20-minute call. The bot also surfaces the inquiries you did not know you were losing, late-night research sessions where a parent asks about Medicaid coverage you happen to accept and gets a clean answer instead of bouncing.