SleekView for WPForms Conversational Forms: completions as tables
Read wpforms_entries joined with wpforms_payments and scoped to conversational forms. Filter completed vs partial, sort by submitted-at, bulk-archive stale leads, all without leaving WP Admin.
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Conversational completions deserve a structured table
WPForms Conversational Forms changes how a form renders, one question at a time on a full-page interface, but storage stays the same: completed entries in wpforms_entries with pivoted field values in wpforms_entry_fields. The default admin still presents results per form in a flat list. With conversational forms typically running higher completion times, teams want to compare abandonment rates and follow up with completers in a structured view.
SleekView reads wpforms_entries filtered to your conversational form IDs and pivots each question into a column. Add date_created, status, and any tracking field from wpforms_entry_meta (UTM source, referrer) for a marketing-grade completion table.
Where the Form Abandonment add-on writes partials with a partial status, those rows sit alongside completed entries in the same table. Filter to partials only for a recovery workflow, or exclude them so sales sees finished leads only. Inline edits route through WPForms' admin APIs.
Workflow
From per-form Entries to funnel-grade tables
Pick wpforms_entries
wpforms_entries as the base and filter on the form IDs you've configured as conversational funnels.
Promote meta to columns
wpforms_entry_meta as columns. Pivot survey/lead-qualifying answers from wpforms_entry_fields.
Split completed and partial
status as a filter and sort. Save "Completed this week" and "Stale partials" as separate views, each scoped to one role.
Triage and edit
Sample columns
A typical conversational completions view
form_id values and pivot each question into a named column. Partial rows from Form Abandonment sit beside completed ones.
wp_wpforms_entries + wp_wpforms_entry_fields + wp_wpforms_entry_meta
| Entry | Form | Submitted | Status | Source | |
|---|---|---|---|---|---|
| #621 | Lead qualifier | Apr 24 | Completed | google-ads | alex@studio.co |
| #620 | Lead qualifier | Apr 24 | Partial | newsletter | ria@design.io |
| #619 | Onboarding | Apr 23 | Completed | organic | tom@hello.dev |
| #618 | Onboarding | Apr 23 | Spam | direct | mia@brew.coop |
Comparison
Default WPForms Conversational Forms vs SleekView
Default WPForms Conversational admin
- Completions show in the same per-form Entries list as classic forms, with no conversational-specific cuts
- Partial entries (from Form Abandonment) and completions share the screen with no clear filter scope
-
UTM and referrer fields from
wpforms_entry_metaaren't promoted to columns in the entries list - Cross-form views (multiple conversational funnels at once) require manual CSV merges
- Bulk-archiving stale partial entries needs per-row clicks or direct DB updates
SleekView
-
Filter entries to conversational
form_idvalues in one click -
Promote
UTM source,referrerfromwpforms_entry_metato columns - Separate completed vs partial with status as a sortable column
- Cross-funnel views with form name visible per row
- Bulk-archive partials past a date threshold via the admin API
Features
What SleekView gives you for WPForms Conversational Forms
Scope to conversational forms
Filter wpforms_entries to a chosen set of form_id values matching your conversational funnels. Cross-funnel inboxes share the same engine as single-funnel views.
Promote meta to columns
UTM, referrer, and any custom tracking field stored in wpforms_entry_meta become sortable columns. Marketing operations gets context without per-entry click-through.
Bulk triage partials
Form Abandonment writes partials with a partial status. Filter, review, and bulk-archive stale ones; iterate through WPForms' admin API so hooks fire normally.
Audience
Who uses SleekView for WPForms Conversational Forms
Marketing ops
Track UTM-source-tagged completions per funnel, sort by date, and feed qualified leads into the next workflow without exporting CSVs every Friday.
Sales follow-up
Completed entries by date, filtered to a single funnel, with the qualifying-question answer visible as a column. Star promising leads inline; the partial-entries view stays separate for recovery campaigns.
Funnel analysts
Compare conversational funnels side by side with form ID and completion status as columns. Sort by completion rate (computed in a saved view) to spot which forms need work.
The bigger picture
Why conversational completions need their own table
Conversational forms perform their best work between the click and the submit. Render one question at a time, watch completion rate climb, and you'd expect the operational side to benefit too. It doesn't, by default: completed entries dump into the same Entries list as classic forms, partials live alongside completions with no obvious filter, and UTM-tracked sources stay locked in wpforms_entry_meta.
The data model is sound, the surface area is wrong. SleekView changes that without touching the form-rendering layer. Filter to conversational form IDs, promote tracking meta to columns, separate completed from partial, route follow-ups inline.
Funnel teams stop exporting CSVs every Friday and start working from a single saved view that's always up to date. Marketing keeps its hooks; sales gets a clean inbox; partials become a recovery workflow rather than noise. None of this requires a new schema or a separate database; it's all sitting in three WPForms tables waiting for the right UI.
Questions
Common questions about SleekView for WPForms Conversational Forms
No. Conversational changes the render path only. Entries still land in wpforms_entries with field values in wpforms_entry_fields. That's what makes SleekView trivial here: the same engine that handles classic WPForms entries already handles conversational ones.
Yes. Don't filter on form_id at all, or include both sets. Form name as a column tells you which is which. Useful for site-wide unread inboxes, less useful for funnel-specific analysis.
Partials land in the same wpforms_entries table with status = partial, not in a separate table. Filter on status to scope to partials only, or exclude them when triaging completions. The two never accidentally merge in a sales view.
Yes, the same way as any WPForms entry. Field types covered by the admin API edit through it (firing wpforms_process_entry_save). Field types not covered fall back to direct DB writes with conflict detection.
Yes. Payment data joins from wpforms_payments on entry_id regardless of how the form was rendered. Conversational checkout funnels show payment status, gateway, and amount alongside the qualifying answers in the same row.
Yes. Save and scope per WordPress role or capability. "Funnel A operator" sees only that funnel's entries; the marketing lead sees a cross-funnel comparison. Views are config artefacts, so they're version-controllable.
 
Spam decisions write to entry status and to wpforms_entry_meta with reason details. SleekView surfaces both, filter to spam-flagged conversational submissions with the reason visible as a column to spot patterns and tune anti-spam settings.
There's no built-in completion field; you'd derive it. The simplest approach: a saved view counting completed-status rows per form_id over a date range and another counting partial-status rows over the same range. Compare the two; SleekView doesn't bake the calculation in because the right definition varies by funnel.
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