AI Chatbot for 401(k) Rollover Specialists
Walk job-change prospects through direct vs indirect rollover mechanics, NUA on employer stock, IRA aggregation, the pro-rata rule, and Roth conversion sequencing, capture balance and stock concentration, and book qualified calls using your own API key.
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Rollover intake is a 60-day clock with a NUA twist
A 401(k) rollover conversation seems routine until it isn't. A 58-year-old retiring executive with $1.4M in their 401(k) and $380K of that in employer stock at a $42K cost basis is not a routine rollover; that is a Net Unrealized Appreciation conversation, and if the bot rolls it directly into an IRA the NUA opportunity is gone forever. A 41-year-old with a Roth 401(k) and a pre-tax employer match needs the split-rollover framing. A high-earner with backdoor Roth contributions has a pro-rata rule problem the moment a pre-tax IRA shows up on the balance sheet.
SleekAI is grounded in the specific operational decisions that matter at rollover. The bot asks about employer stock holdings, recognises the NUA opportunity, references your nua_planning service from your page meta, and quotes the engagement fee from your service_fees table. For Roth 401(k)s, it captures the pre-tax versus Roth split. For backdoor Roth users, it raises the pro-rata aggregation question before any pre-tax balance lands in a traditional IRA and breaks the strategy.
The bot covers the 60-day indirect-rollover clock, the 20% mandatory withholding gotcha on indirect rollovers, the once-per-year IRA-to-IRA rollover limit, and the in-plan Roth conversion option many plans now offer. It captures the prior employer plan, the current balance, the employer stock holdings with cost basis, and the prospect's age (relevant for the rule-of-55 separation-from-service exception) before the calendar opens.
Workflow
From job change to NUA-aware rollover call
Configure the NUA-first intake
Capture rollover blockers
Surface 60-day clocks
Webhook structured data to CRM
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A typical 401(k) Rollover conversation
Comparison
Generic chatbot vs SleekAI for 401(k) Rollover Specialists
Generic chatbot
- Doesn't ask about employer stock holdings before suggesting rollover
- Misses NUA opportunity that disappears at rollover initiation
- Confuses direct rollover with indirect rollover and the 60-day clock
- Skips pro-rata rule for clients doing backdoor Roth contributions
- Books calls without the plan statement or basis data the CFP needs
SleekAI chatbot
- Asks employer stock question before any rollover suggestion
- Recognises NUA opportunities and routes them to the specialist
- Walks 60-day clock, 20% mandatory withholding on indirect
- Flags pro-rata aggregation issue for backdoor Roth contributors
- Captures balance, employer stock, basis, and rule-of-55 age
Features
What SleekAI gives you for 401(k) Rollover Specialists
NUA detection
The bot asks every rollover prospect about employer stock holdings and cost basis before any rollover suggestion. Low-basis stock triggers the NUA conversation automatically because rolling it to an IRA is an irreversible mistake.
60-day clock awareness
Surface the 60-day indirect-rollover clock and the 20% mandatory federal withholding that the plan administrator must withhold on any check made out to the participant. Direct rollovers (trustee-to-trustee) skip both - the bot frames the choice.
Pro-rata rule flagging
For prospects who do or want backdoor Roth contributions, the bot flags the pro-rata aggregation rule - the moment a pre-tax IRA balance lands, every future backdoor Roth has a tax cost. The bot routes the conversation to the CFP before the rollover breaks the strategy.
Use cases
Where rollover specialists use this chatbot
Job-change intake
Capture the prior employer, current 401(k) balance, vested status, and any employer stock with basis information before the rollover call. The CFP opens the meeting on the NUA-vs-rollover decision.
NUA opportunity capture
Recognise employer stock with significant unrealized gain and route the conversation to the NUA specialist immediately. The opportunity disappears the moment a generic rollover initiates.
Pre-rollover booking
Hand off to the CFP with the plan statement, basis history, and tax situation captured. The discovery call opens on strategy rather than information gathering.
The bigger picture
Why rollover intake is mostly a series of don't-do-this checks
A 401(k) rollover sounds like a simple operational task and is in fact one of the highest-stakes single-action decisions a prospect will make in a planning relationship. The reason is asymmetric upside and downside. The upside of a well-executed rollover is moderate - a slightly broader investment menu, often lower fees, easier consolidation.
The downside of a badly-executed rollover is catastrophic and usually irreversible: NUA forfeited, rule-of-55 lost, backdoor Roth strategy broken by pro-rata aggregation, an indirect-rollover 60-day clock missed, a Roth and pre-tax balance accidentally merged. A planning firm that markets itself as a rollover specialist is in fact marketing itself as the don't-make-the-irreversible-mistake specialist, and the chatbot has to behave the same way. SleekAI is configured to ask the don't-do-this questions before any rollover suggestion is offered.
Employer stock and cost basis are asked early. Backdoor Roth strategy is flagged before a pre-tax IRA destination is suggested. Rule-of-55 is checked for separation-of-service prospects in their fifties.
The 60-day clock is raised the moment a prospect mentions already taking a distribution. The bot's job is not to recommend the rollover; the bot's job is to make sure that when the prospect arrives at the CFP discovery call, all of the irreversible-mistake opportunities have been flagged and none of them have already happened. The CFP can then recommend the right rollover with confidence that the prospect isn't already in a hole.
Questions
Common questions about SleekAI for 401(k) Rollover Specialists
Yes. The bot is configured to ask about employer stock holdings in the 401(k) as one of the first three questions, before any rollover suggestion. Low-basis employer stock with significant unrealized appreciation triggers the NUA conversation automatically. This is the single most important operational behaviour for a rollover bot because rolling NUA-eligible stock to an IRA forfeits the long-term capital gain treatment forever.
 Yes. The bot covers the NUA framework - take employer stock in-kind to a taxable brokerage in a lump-sum distribution year, pay ordinary income on the cost basis at distribution, hold for long-term capital gain treatment on the appreciation when sold. It will not recommend whether NUA is the right move because that depends on the prospect's full tax picture, other retirement income, and the basis-to-current-value ratio. The CFP handles the recommendation.
 Yes. Roth 401(k) balances roll to a Roth IRA; pre-tax 401(k) balances roll to a Traditional IRA; the employer match is almost always pre-tax even in a Roth 401(k). The bot captures the Roth and pre-tax split early so the rollover paperwork is correct and the prospect doesn't accidentally consolidate Roth and pre-tax in the same destination account, which would trigger a tax mess.
 Yes. The bot flags the pro-rata aggregation rule when a prospect mentions backdoor Roth contributions or non-deductible Traditional IRA contributions. Once any pre-tax IRA balance exists at year-end, every backdoor Roth conversion is taxed pro-rata. The bot routes those prospects to the CFP before the rollover lands in a Traditional IRA and breaks future backdoor Roth strategy.
 The bot captures the prospect's age and the separation-from-service status, and surfaces the rule-of-55 exception for prospects age 55+ who separated from service in the year they turn 55 or later. The rule-of-55 allows penalty-free withdrawals from the prior employer's 401(k) but is lost the moment the balance rolls to an IRA. That's a counter-rollover argument the bot raises explicitly.
 Yes, at the framing level. The bot covers the trade-offs between immediate Roth conversion, partial-year conversions, and conversion ladders in early retirement years. It will not recommend a conversion size, because that depends on the prospect's tax bracket projection, future income, and Medicare IRMAA thresholds. The CFP runs that modelling on the discovery call.
 Yes. Pension lump-sum vs annuity is its own analysis - the bot covers the present value math at a high level, the survivor benefit question, the PBGC insurance limits, and the company-financial-health question. It captures the lump-sum offer details and the annuity options before the meeting, then routes to the CFP who runs the actuarial analysis for the recommendation.
 The bot does not handle the actual rollover paperwork - that is the CFP's job during the engagement, with custodian forms, plan administrator coordination, and trustee-to-trustee transfers. The bot's job is to make sure the rollover is initiated correctly and that any NUA, rule-of-55, or Roth split considerations are surfaced before any action is taken. Initiating a rollover with the wrong destination or method is a hard-to-fix mistake.
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