Each suite-type and care-level combination has an explicit monthly rate in the structured menu, including community fee, level surcharge, and standard inclusions. The bot quotes the full all-in number rather than a stripped base. Families see the same number on the invoice after move-in, which is one of the most important trust signals in the category and a leading reason families switch communities after the first month elsewhere.

Suite availability lives in a custom table or your CRM, updated by your sales team or your move-in workflow automatically. The bot reads next-available-date directly so a family asking about a private studio gets a real date, even if that date is November 12 rather than today. Wait list signups happen in chat for families willing to wait, and the bot collects priority preferences so the team can route the right family to the right opening.

It defers to a complimentary care assessment with a licensed nurse, not to a free advice session in chat. The system prompt enumerates medication, behavioral expressions like sundowning and agitation, dementia staging, and end-of-life planning as declined topics. This is a regulatory issue, not just a courtesy one, since assisted living and memory care licensure rules vary by state on what marketing-side chat can and cannot say about a prospective resident's clinical situation.

Yes, through your existing scheduler. If you use Sherpa, You're Welcome, Lasso, or a Calendly link for tour bookings, the bot generates the deep link with the right counselor and tour type pre-selected. Saturday morning tours are one of the highest-converting slots in memory care, partly because adult-child schedulers can finally come together. The chat picks up that weekend slot and books it instead of routing to a Monday voicemail.

Scope the chat to non-clinical operations and gently steer families to bring detail into the assessment rather than the chat. For US communities operating under HIPAA when the chat does touch PHI, run OpenAI under their HIPAA-eligible configuration with a BAA, encrypt the WordPress database, restrict log access by role, and document the chat in your privacy notice. Many memory care communities operate as assisted living facilities under state licensure rules that overlap with but do not exactly mirror HIPAA, so check both.

At a high level yes, but actual eligibility is a benefits coordinator's job. The bot can explain that the community accepts long-term care insurance reimbursement with a specific list of insurers, that it accepts Veterans Aid and Attendance benefits at the supplemental level, and whether it accepts Medicaid waivers in your state. Specific cases route to your benefits coordinator who runs the real numbers with the family's documents in hand.

Each community is a separate WordPress site or a separate location in a multisite, with its own suite list, pricing, and staff. The bot detects location from URL or postcode in the conversation and answers from the right community's data. Families researching a parent in Phoenix versus Tucson get accurate pricing and staffing for the right building, not a national average that bears no relation to the local invoice.

SleekAI logs each conversation with the suite type and care level discussed, the tour booked or not, the assessment booked or not, and the model and tokens used. Memory care has long sales cycles, 30 to 90 days from first website visit to move-in, so the chat data feeds into a CRM workflow rather than a same-day pipeline. The conversation history is valuable context for the counselor who picks up the next call.