Yes. The bot asks for the distance from the gas meter to the pit location and quotes the trench add-on by linear foot from your published pricing. A 20-foot run is one number, a 60-foot run is another, and runs that need boring under a driveway or sidewalk get flagged with a higher per-foot range. Permit fees fold in where local code requires them.

It frames the tradeoffs honestly. Wood pits have lower install cost and the campfire feel; gas pits cost more up front, run cleaner, and let the customer turn the fire off without waiting for embers to die. The bot reads your prices and lead times for each style and lets the customer pick, instead of pushing one over the other based on margin.

No. If your local code requires a permit for new gas lines over a threshold length, the bot says so and adds the permit timeline to the install window. Permit pull, inspection scheduling, and the actual trench dig all show up in the lead time the customer sees, instead of being hidden behind a vague "a few weeks".

At a high level, yes. The bot surfaces minimum clearance to structures, overhanging branches, and combustible surfaces based on your published code references. If the customer mentions an HOA, the bot suggests they confirm fire pit allowances with the HOA before booking, since rules vary widely. The bot does not give code rulings itself, but it sets expectations.

Whatever your site publishes. Customers asking about 200,000 BTU stainless burners versus 65,000 BTU standard burners get the right answer with appropriate ring diameter recommendations. Match-lit, push-button, and remote ignition options each surface with their own pricing, and the bot honestly notes that bigger burners need bigger lava rock fill volumes and proper venting in covered structures.

Into your WordPress conversation log, tied to the lead and site address. Pit size, fuel type, gas meter distance, stone choice, and any photos save against the record. The estimator's site visit starts with context, the trench measurement happens with a real expectation, and the quote turnaround drops because the brief is already captured.

Yes. Multibot scopes pricing per market. A builder working two counties keeps each bot scoped to local labor rates, local permit fees, and the local utility company's gas hookup requirements. A customer in market A does not get quoted market B's permit timeline or trench pricing.

If you sell or install smaller pre-fab pits alongside custom builds, those surface in chat with their own pricing. A homeowner with a $1,200 budget asking about a basic install gets pointed at the pre-fab option instead of being pushed toward a custom build they cannot afford. Honest sizing keeps trust intact and often turns a tire-kicker into a real sale at the smaller spec.